COMELEC Rolls Out Mall Voting at SM City Baliwag

May 12, 2025 — A steady stream of voters, notably senior citizens and persons with disabilities, filled SM City Baliwag, as the Commission on Elections (COMELEC) and SM Supermalls rolled out the Mall Voting Program (MVP) in 20 malls nationwide. Designed to make the voting process more inclusive and accessible, the initiative was met with overwhelmingly positive feedback from voters.

As early as 5:00 am, mall operations and election officials reported a strong early morning turnout, particularly from seniors and PWDs who praised the comfort, ease of navigation, and shorter queues.

With escalators, elevators, ample signage, and well-ventilated voting areas, SM City Baliwag provided a comfortable and efficient experience for voters. Mall marshals and security personnel ensured order while COMELEC personnel manned the process with full compliance to election protocols.

The turnout reflects growing public support for mall-based voting, a move seen to lessen the logistical and physical challenges often faced in traditional polling stations, especially during the summer heat.

COMELEC officials stationed in Baliwag said the initiative not only provided an ideal voting environment but also encouraged participation among groups that previously found the voting process physically demanding.

SM Supermalls has long collaborated with government agencies to offer essential services to the public. From passport renewals to national ID registrations, the mall’s Government Service Express centers have proven effective in integrating convenience with public service. Today’s successful rollout of mall voting builds on that foundation.

With polls open until 7:00 PM, officials continue to encourage voters assigned to the mall precinct to participate before closing time. Valid IDs are required, and assistance is readily available on site.